Tuesday, July 10, 2012

The Problem with Comics Nowadays


I am not that old, I feel old, but in terms of years…not that old.  I say this because I did not have a chance to really experience the golden, silver or even the bronze age of comics.  Sure, I can read back issues and collections, but that is much different than plopping your dollar on the counter and getting five (or more) comics in return.  My point of reference starts in the mid-nineties, fifth grade for me.  Back then the price point was still relatively, by today’s standards, cheap $1.50 and so it allowed my father to throw down the $3.00 and buy a comic book from the local Hallmark Store spinner rack.  It was Uncanny X-Men #310 for me and X-Factor #100 for Nik.  From there I did not look back, devouring any superhero comic I could get my grubby little mitts on.  I even broke open the piggy bank (ok, it had a twist-off top) of pennies that had been collected since my birth to get a subscription to X-Factor later that year. 

Now according to many people, this was the worst time to be a comic fan, when bad writing and bad art ran rampant.  While that is the case in many titles, I would take your complaints of poor quality art and put them up against the Joe Madureira/Adam Kubert/Andy Kubert/Jan Duursema/Chris Bachalo X-titles of that time.  Hell, many of the other titles that I was not reading had excellent artists – many that are now industry favorites.  Were they just starting out and maybe a little raw, possibly, but it was great to see them develop in front of us.

“Well what about the Image guys?” you ask.  Did the formation of a company based on art and art alone with a de-emphasis on story for the most part really speak for the entire industry?  Yes, these guys had free reign to do whatever they wanted for the most part, but look at what it turned into.  Look at Image Comics nowadays and you will see the kind of quality that actually keeps this industry going.  Everything from Chew to Skullkickers to anything Kirkman touches seems to be gold for Image.  Yet if those guys hadn’t broke off from the norm twenty years ago we would not have a home for those comics, at least not one that is able to promote as well as Image does.  I am a big fan of all small publishers but they are often just hard to find.

That diatribe brings me to this one.  For everyone that says that that was the downfall of modern comics, that Image caused story to go out the window and nowadays creators are just following suit, I want you to look back at the twenty year history.  Back when Image started, the guys that started it all, Liefeld, Lee, Larson, et. al. were their own editors.  They were the final say on what got published.  And that is fine, there is nothing wrong with it if they can take a step back and look at their products objectively.  Most writers can’t and that is where an editor comes into play.  But this is what I am trying to get at.  These guys didn’t have an editor to tell them to take a step back, introduce their characters and form a cohesive plot.  Their mistakes are the kind that you could definitely see from someone that went from just drawing what someone else wrote to doing the whole shebang all by themselves without that guiding hand.

Now let’s jump to the modern day of comic books (probably around 2002/2003 to now).  The Bendis period.  This, my friends is where it all went to hell.  As soon as Marvel and DC decided that their editors really had no say and the writers of the books could do whatever they wanted, and write however they wanted to write is when the car started to go off the cliff.  I will admit, I collected comics during much of this time too, and it did not start out all bad.  As I’ve said, Bendis did not start out as the Sultan of Decompression as he is now, or at least it wasn’t as bad as it is now.  I have been out of the hardcore comic collecting (especially the big 2’s stuff) for a while now but I still see references to the “Marvel architects” which, if you don’t know, is a group of five writers that apparently write most everything in the Marvel Universe.  They are given top billing and are the engineers of Marvel’s big “events”. 

Let me first start out by saying that these Marvel “events” are crap.  They are stories that could be told in four or five issues that are stretched out to seven or ten and that is not even counting the numerous spinoffs that you need to read to get a better understanding of what’s going on.  I just read the Fear Itself cross-over (Nik loaned it to me) and I was thoroughly unimpressed by it.  The story itself was not bad, but the pacing was horrible.  It was seven issues bookended by two double issues, so basically nine issues, but the story was so simple it could have been concluded in two or three.  Sin wakes up bad guy, bad guy recruits help with various hammers, heroes fight bad guys, Iron Man gives them super weapons blessed by Odin, good guys beat bad guys, Thor dies.  That’s it in a nutshell.  There was a little more fleshing out of Odin and Thor’s relationship and honestly Stuart Immonen’s art was superb, but come on, it’s not nine issues worth of material, plus every spin-off in different books over that time.  Big crossovers are not a new thing to Marvel and long before Bendis set foot in the door they had Secret Wars, Inferno, Fall of the Mutants, and my personal favorite the Age of Apocalypse.  But these were done so that you could read your favorite series and still know what was going on.  Age of Apocalypse included an Alpha and Omega issue that bookended the series quite nicely but were not entirely necessary because each series had its own story and characters. 

The worst part is that Marvel and DC actually employ editors.  They pay people to make sure comics are good.  It is easy to see that many of those editors have no clout when it comes to butting heads with one of the “architects”.  Everything today is done for the good of the almighty dollar in comic book land, writing for the trade paperback instead of writing individual issues with compact stories and then collecting them.  Today, writers write for shock value as well instead of writing for content.  Ask Mark Millar about that one.  How much sex, violence, cursing, etc. can I throw into a comic to shock someone?  Who can I kill off or bring back to shock someone (Human Torch, Colossus, Ultimate Spiderman, etc.)?  What can I do to make mainstream newspaper headlines (kill Captain America, have Superman denounce his citizenship, create a black Spiderman to replace the recently deceased, gay comic characters)?  No creative decision holds any value anymore if everything is created to cause a reaction or get headlines.  How about we just write good stories and pair them with good art?  When did that become the frowned upon practice in comic books?  I get it, you want to make people notice your comics (as if a billion dollar summer blockbuster couldn’t do that) but what you are doing is making it even harder for the casual fan to pick up a book and start to read.  Don’t tell me that’s what Marvel’s point one issues are for because the person still has to find a way into the current storyline after they finish their “intro” issue.

It is time for the editors to take the power back.  It is time to install someone as Editor in Chief of the big two that will uphold high standards of comic making and will demand a quality product.  If you have a quality product, you can probably charge the outrageous $3.99 that you do now without any uproar, but when you take pages away while keeping a higher price point and couple that with a poor story, you just can’t win.  This is a dying industry that needs a jump start and it will never get it as long as the big two continue to tread water.

When you look back at comics over the last twenty years, try not to judge the nineties without first taking a look at our current state.

No comments:

Post a Comment